Are You Ready? PPW Week Coming Soon!
Promotional Products Work! Week, scheduled for April 24–28 and sponsored by Promotional Products Association International (PPAI) is an industry-wide event dedicated to celebrating promotional products and the value they create.
The centerpiece of the week, the "Get in Touch!" campaign, positions promotional products as an advertising medium like no other. Is designed to help you get in touch with clients, customers and prospects to share the power of promotional products. The campaign's integrated approach and creative assets leverage paid, earned, shared, and owned strategies that include digital and traditional print ads, social media, research, infographics, and video toolkits.
To help distributors "Get in Touch!," PPAI is offering an organizer's guide and highlight reel, a publicity toolkit, and an advertising and promotion guide. Click here to learn more and view the available downloads.