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Promotional Products Strengthen Brand Loyalty

Episode 53

7/23/2021 | PromoJournal Contributor, Flashback Tracks

Flashback Tracks is a collection of audio clips from Downtime Broadcasting's audio magazine, Specialty Tracks. It was created by Joel Schaffer in 1986 and had a distribution of 5,000 tapes every 3 weeks. The announcers were professional radio personalities, Valerie Smaldone and Paul Springle. In 1992 Downtime Broadcasting became Soundline and music became their primary product. Specialty Tracks ceased publishing in 1993.
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