Prime Launches Gift Collection
Prime Line® has introduced its 2015 Gift Collection and catalog featuring 52 new items including 20 Leeman New York gifts sets and the introduction of Energizer® power banks, both of which are Prime exclusives.
The 68-page catalog is available in U.S. and Canadian editions and comes in both print and digital formats http://bit.ly/1iiglxB. All product information is available today on primeline.com.
Prime's new Leeman New York gift sets are available in a number of combinations pairing thermoses, tumblers and journals with Ghirardelli® hot cocoa mix. They are packaged in an attractive folding bin, which is shrink-wrapped and has a silver bow and Leeman silver label affixed. Custom packaging options are available including a 4-color process digital label and gift wrapping on many products.
The company’s Tuscany™ Collection continues to expand and is prominently featured throughout the catalog. In addition to thermoses and tumblers, the collection includes a wide assortment of journals, luggage tags, padfolio, pen, mobile charger, tech case and gift sets. "It's popular because it has the look and feel of leather, but at a fraction of the price," said Jeff Lederer, CEO of Prime Line. "Another important element to this collection is that if offers continuity in colors and textures, which makes it attractive to gift and program buyers."
The Gift Collection catalog also marks the introduction of three Energizer® Power Banks, which are Prime industry exclusives. Energizer® is a global retail brand that features the iconic Energizer® bunny in print and TV ads. Prime’s Energizer® power banks will be available for purchase in October.