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In the News

6/16/2015 | PromoJournal Staff, Business News

Natural Trends Partners with All Terrain
Natural Trends announced yesterday that it has entered into an exclusive promotional channel partnership with All Terrain®, makers of Herbal Armor® Natural Insect Repellent.

Herbal Armor is being offered for promotion in a 2-oz. pump spray and individual wipes. Herbal Armor Insect Repellent is a highly-effective, safe, natural repellent that uses six natural-repelling oils. It is non-irritating, allergy tested, and safe for sensitive skin. Made for active outdoor enthusiasts, Herbal Armor is sweat and water-resistant for active lifestyles, won't damage clothing or equipment, and meets strict standards for natural ingredients.

"We are very excited to bring to market the top rated natural insect repellent," said Paul Christensen, president of Natural Trends. "It will provide advertisers a repellent option in which they can have full confidence, one that is safe and actually works!" Full details available at NaturalTrends.com.

SnugZ Installs New Equipment
SnugZ USA, a leader in the promotional products industry has purchased and installed two Epson SurePress® L-4033AW digital label presses for printing customized labels, personal care products and dome stickers. SnugZ is also leveraging three Epson SureColor® F-series dye-sublimation printers to reliably produce lanyards with consistent color.

"Since 1989, we have been committed to providing an exceptional customer experience and producing high quality products for our customers," said Darren Massey, director of operations, SnugZ. "We had been looking to print cleaner files with higher details for our customers, and in looking to acquire new digital label presses, the Epson SurePress stood out, as it had the finest detail of any available press. Both being able to print white ink and producing much cleaner and clearer fine detail has been very positive for us and our distributors."

SnugZ also installed three Epson SureColor F-Series dye-sublimation printers to produce lanyards with consistent color. "We chose the F-Series because we felt it was the best dye-sublimation printer available, and since purchasing three of them, we are so impressed with the colors and have not been disappointed," said Massey.

Ads Are Out of This World – Almost

Marketing is reaching new heights – all the way to the edge of space. Actually, it’s a research mission carrying student experiments. However, ads make it all possible.

These "ads at the edge of the world are on a platform carried aloft by high altitude weather balloons and part of a program by JP Aerospace. During the flight on board, cameras take pictures of the ads with the blackness of space and the curvature of the Earth in the background. In the past, weather balloons have conjured up images of UFOs; now, images of commerce are being created. After the balloons reach 100,000 feet, they are released, and the platform descends to Earth by parachute. During their flight, 800 to 1000 pictures of your logo and the vehicle is returned  to Earth by parachute. The images are given back to you on CD, along with some prints, for your use. 

The ads help to fund a variety of student experiments called PongSats®, for "ping pong ball satellite." A PongSat is an experiment that fits inside of a ping pong ball. Students as young as six are running their own space programs. After landing, the PongSats are returned to the students. The students then inspect their experiments and study the results. PongSat is a completely free program for schools and individuals.

Customers can use the images in their advertisements, corporate reports, on websites and more.

Consumer Confidence Rebounds

U.S. consumer confidence surged in early June on expectations that a tightening labor market would spur increase, which could further stimulate spending and overall economic growth later this year. After several declines, the confidence level returned back to the average recorded at the beginning of the year, according to a new University of Michigan survey. The consumer sentiment survey last week capped off a week of strong economic data and was the latest indication that growth was regaining momentum after a sluggish start to the second quarter.

 


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